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Alaska Seafood Marketing Institute (ASMI) Opened its Japan Office in 1987
as the first overseas marketing office. Until 1997 Summer ASMI was allowed to promote salmon only, but now ASMI markets and promotes all species of Alaska seafood.

ASMI's program is open and available to any Japanese trade members who handle Alaska seafood
regardless the volume and the size of the company.

ASMI Japan's goal is primarily to increase general awareness of Alaska seafood among Japanese trade and consumers as the resources of natural, healthy and high quality seafood.
- POP and MD tools development and delivery    → Click Here for ASMI's new POP tools
- In-store promotion support
- Support to Frequent Shoppers Program and sweepstakes
- Planning
- Trade education tools distribution
Alaska Seafood Marketing Institute Japan Office
5-5-10 Park Heights Hikarigaoka #207, Tagara, Nerima-ku, Tokyo 179-0073 JAPAN
Tel:81-3-3990-1767 Fax:81-3-3990-4725
Contact: Lee Sungwha, ASMI Japan Representative